Augmented analytics, powered by artificial intelligence, will change everything about the analytics and business intelligence processes, by simplifying, improving, or radically changing them. By integrating artificial intelligence and natural language processing elements with traditional BI processes, augmented analytics will transform the insurance end-customer experience by data curation, revealing new insights, and making relevant information easily accessible 24X7. Data is a gold mine that powers the intelligent insurance enterprise. Analytics and business intelligence (BI) act as core enablers for mining both physical assets and digital business opportunities, thus improving accuracy, increasing efficiency, and augmenting the ability of employees to deliver business value. But though insurers continue to collect data, its real potential remains untapped.